From market insight to market presence.
I research the opportunity, define the positioning, and build the campaigns and partnerships that bring the strategy to life.
GTM Events · Partnerships · Positioning
San Francisco, ca
Selected Work
Bringing the UBC brand to life
Brand campaigns · Creative production · Communicationsarrow_forward
Turning Curiosity Benefits’ strengths into a clear brand
Brand strategy · Messaging · Websitearrow_forward
Building an AI startup’s 1st GTM strategy
Buyer research · Positioning · Partnershipsarrow_forward
A founder’s approach: 200+ customer conversations to GTM strategy
Melliora · Customer discovery · Partnershipsarrow_forward